About Professional Ghost
Teena Lyons is the face behind Professional Ghost. Born and raised in London (aside from a brief, unusual and not to say unsuccessful stint experiencing self-sufficiency in the West Country), she began her career in public relations, rising to running her own PR and marketing agency, Pictures and Words Ltd. Following five successful years at the head of the consultancy, which specialised in media relations for clients in the music, media and arts business, Teena sold her share to pursue her long-held aspiration of a career as a professional writer.
Starting her career again from scratch, she spent nearly two years as a trainee reporter at the Southampton Daily Echo, before returning to the capital to join the team at the up-and-coming Sunday Business newspaper. Sadly, this enterprise was short-lived; the paper lasted a mere six months before collapsing. Luckily for Teena, her writing had already attracted the attention of other newspapers and she was offered a position as a features writer and consumer editor at the Sunday Mirror. This led to a reporting position with the Mail on Sunday where Teena worked for seven years interviewing some of the UK’s best-known talents.
During her time as a London-based professional journalist, Teena also freelanced for several national papers and consumer magazines, including The Sunday Times, The Guardian, Sunday Telegraph and Cosmopolitan.
In 2005, Teena was approached by former CEO of Selfridges and Asda, and current CEO of Pandora, Allan Leighton, with an interesting offer: would she like to ghost write his book? He had a contract with publisher Random House and needed someone to help write it. Although she had never previously considered a career as a ghostwriter for hire, the idea intrigued her and she accepted the challenge. The collaboration was a huge success and the book which resulted from it, ‘On Leadership’ become a national business book bestseller.
Following the success of this ghost writing project, Teena founded Professional Ghost in 2006, becoming a full time ghostwriter. One of her first assignments was a collaboration with Dragon’s Den star Deborah Meaden, which sealed her belief that this was the perfect career match for her love of writing. Initially the ghost writing service on offer at Professional Ghost specialised in business books and Teena has helped pen dozens of non fiction titles including ‘Sold Out’ by Bill Grimsey, ‘Failure Breeds Success’ by Mike Green, ‘Who Dares Wins in Business’ by Joff Sharpe and Almost is not Good Enough by Andrew Jennings. In recent years, the scope of the service has expanded to include biographies, fiction titles and even some ‘chick lit’. A number of titles across all genres have gone on to become bestsellers and so far two of Professional Ghost’s collaborations have been nominated for writing awards.
Teena’s own book, ‘Complete Guide to Ghostwriting’, was released in late 2014.